Top Producer® CRM
Modern Real Estate Client Database

Top Producer® CRM is trusted by tens of thousands of real estate agents to help them capture leads, stay organized, manage their client database, and follow-up effectively. Whether you’re a new agent, a seasoned veteran or a growing team, the NEW Top Producer® CRM can help simplify your day-to-day and build your long-term repeat-and-referral business.

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Top Producer CRM Real Estate Client Database

What is Top Producer® CRM?
An easy, effective follow-up system

Top Producer® CRM has been helping agents manage and grow relationships with home buyers, sellers and owners since 1982. Our next-gen CRM is designed to help agents meet the needs of today’s consumer and build better connections by making follow-up easy, relevant and personalized.

  • Build your client database easily with popular integrations
  • Get a 360° view of contacts for personalized outreach
  • Simplify follow-up with templates and your own Follow Up Coach
  • Stay top-of-mind with effective text and email marketing
  • Keep your team working effectively with lead assignment, shared access to contacts, communications, and a calendar of key dates and tasks
  • Work on-the-go with a mobile and tablet-friendly CRM
  • No limits on usage, no hidden costs, and FREE coaching and support
What is Top Producer® CRM?
Build your client database easily with Top Producer® CRM

Build a real estate client database easily with Top Producer® CRM

Whether you’re a new agent or a seasoned real estate veteran, building your client database is an important part of your ongoing success. Top Producer® CRM brings together all your contacts, leads and listings with little effort.

  • Easily import and export contact lists while keeping important notes & tags.
  • Add new leads automatically by integrating FiveStreet lead response software, or connect directly with 100+ online lead sources including realtor.com, Zillow and homes.com
  • Capture your own online leads by connecting your Top Producer® website and Market Snapshot® landing pages
  • Sync Top Producer® CRM with your Google or iCloud contacts
  • Connect with Zapier to automatically import leads from Facebook ads, Google forms and more
Build your client database easily with Top Producer® CRM

Top Producer® CRM helps you make personal connections

Home buyers and sellers want to be known as people, not transactions. Top Producer® CRM gives you the information and tools you need to personalize interactions, build meaningful relationships, and connect with people at every stage in your pipeline.

  • Enjoy a 360° view of every contact, including a photo, social media links, notes, relationships, important dates, tags and status
  • View past interactions in a helpful timeline, including texts, emails, call notes, and Market Snapshot® reports received
  • Get prompts to follow up on important dates, like the anniversary of a home purchase or birthdays
  • Target communications based on stage in your pipeline or status
Simplify follow-up with Top Producer® CRM

Top Producer® CRM makes follow up simple

The Top Producer® CRM has powerful features and a simple interface, so you can engage with contacts in just minutes per day. When’s the best time to reach out to a long-term prospect? How should you approach a past client? Top Producer® CRM coaches you in real-time with reminders and recommended activities. You’ll even get suggestions for topics to discuss with your clients.

  • Know what to say with suggested scripts, templates and emails written by industry veterans
  • Follow prompts from your digital Follow Up Coach to make 5 meaningful connections per day, or 1000+ per year
  • Communicate with your personal text or email while within Top Producer® CRM
  • Add call wrap-ups and tasks so you don’t forget next steps
Simplify follow-up with Top Producer® CRM

Stay top-of-mind with effective text and email marketing

Ever wonder if your emails are getting read, because you don’t know if they were delivered? Consumers receive dozens of marketing messages each day, and often ignore, delete or unsubscribe from generic mass emails and drip campaigns. Furthermore, your email could end up in the spam folder, blocking future communications! Improve your connection rate by sending personal, targeted, relevant messages in minutes with Top Producer® CRM.

  • Use pre-written templates for texts and emails to save time, and customize for that personal touch
  • Get insights into who’s opening, reading or unsubscribing from your emails so you can improve your follow-up
  • Add Market Snapshot® reports to your Top Producer® CRM and start subscribing your contacts to emails with industry-leading open and click rates
Stay top-of-mind with effective text and email marketing

Top Producer ® CRM reviews

Getting started with Top Producer® CRM is easy

Talk to us about the right option for you: subscribe to Top Producer® CRM or save with one of our popular packages.
Every solution includes FREE setup assistance and coaching with one of our friendly reps.

STARTER

Build your brand and business with the tools every successful agent needs

  • Top Producer® CRM
  • Top Producer® website
Most Popular

PROFESSIONAL

Upgrade to improve your follow-up with automated marketing

  • Top Producer® CRM
  • Top Producer® website
  • Market Snapshot® reports

ADVANCED

Add FiveStreet to improve your online lead response times

  • Top Producer® CRM
  • Top Producer® website
  • Market Snapshot® reports
  • FiveStreet

STARTER

Build your brand and business with the tools every successful agent needs

  • Top Producer® CRM
  • Top Producer® website
Most Popular

PROFESSIONAL

Upgrade to improve your follow-up with automated marketing

  • Top Producer® CRM
  • Top Producer® website
  • Market Snapshot® reports

ADVANCED

Add FiveStreet to improve your online lead response times

  • Top Producer® CRM
  • Top Producer® website
  • Market Snapshot® reports
  • FiveStreet

Find out how Top Producer®
CRM can work for you

Request a demo
Find out how Top Producer ® CRM can work for you