The Best CRM for
Real Estate Agents
Build, service, nurture and convert clients from your database
Take your real estate business to the next level with Top Producer® CRM and our innovative real estate software solutions that have helped tens of thousands of agents.
Why agents choose Top Producer®
Made For Real Estate
Processes, templates, and
campaigns expertly created for
real estate professionals
Own Your Database
Changing brokerages?
Take your business and hard-earned
client information with you
All-inclusive Software
Get the tools you need
to run a successful real estate
business all in one place
The Best Real Estate CRM
with a proven follow up system
New!
Smart Real Estate Farming
Get in front of the top 20% of homeowners that are most likely to sell in the next 12 months. Smart Targeting helps you dominate your real estate farm. Advanced predictive analytics tell you who is most likely to sell, and automated marketing mailers, Facebook ads and more consistently get you in front of the right people.
New!
Automated Lead Response
Turn more prospects into clients by automatically applying Top Producer’s Lead Response plan to your incoming leads. Sit back while prospects are nurtured with carefully crafted messages sent at the right times. With this customizable and personal approach to lead response, lead conversion has never been easier.
Smart Follow-up System
Take the guesswork out of who to contact next with powerful search/sorting capabilities and a personal Follow Up Coach. Simply follow the system suggested touch points to build rapport and turn prospects into commissions paid!
Automated Marketing
Stay top-of-mind with branded MLS market reports and real-time alerts for new listings, price changes and sold properties. These automated reports work well for all stages of the client lifecycle, helping you convert more leads and increase your repeat & referral business.
Dynamic Workflows + Tasks
Build dynamic real estate workflows and step-by-step plans for all kinds of clients. Use expertly crafted action plans with relevant tasks in Top Producer CRM to take prospects from cold leads to repeat clients! You’ll stay on top of your database while clients see timely follow-up and a more straightforward transaction process.
Integrate Your
Real Estate Business
Simplify your process with a real estate database synced with 150+ lead sources and everyday tools like Gmail, iCloud, Outlook and more.
Transaction Management
Enjoy a seamless transaction process with reminders, expertly created templates, and a timeline that shows you exactly what stage you and your clients are at! With the added MLS integration you can quickly pull relevant listing data with just one click. Transaction management just got a lot simpler.
MLS Property Insights
As you work with clients, you can label and take notes on their properties of interest. Property Insights saves you time by automatically populating listing data and status (for sale, sold, price change) in your MLS-integrated CRM. You’ll remember every listing, stay on top of market changes, and provide timely updates to buyers and sellers!
* Where MLS data is available, see more details
360° Contact View + Social Insights
360 view helps you keep organized by saving all your contacts’ information in one central place that never gets lost. Meanwhile, the Social Insights feature in Top Producer automatically adds points of interest to your contacts from social media such as profiles, photos, interests, jobs and locations.
Real estate CRM and software
For agents
New to real estate? Growing your business from repeats-and-referrals? Need help with online lead management? We’ve got you covered.
Get started with a real estate CRM and branded MLS market reports. Add Smart Targeting to dominate your real estate farm using AI and a multi-channel marketing campaign to get you in front of homeowners most likely to sell.
Real estate CRM and software
For teams and brokers
Have a growing team? Losing track of your leads and contacts? Need to get everyone on the same page? Top Producer® solutions can help.
With the right system, your agents can enjoy increased success with less effort. Build a package that’s right for your team, with special discount pricing for teams and brokers.
“Real estate can be a strange beast. Busyness can cause you to neglect the people that really matter. Top Producer® is going to help prevent that busyness from taking away from rich relationships with structured, intentional steps.“
specific day to remain in touch”
“I love the follow-up coach as well as the activity calendar. I am an experienced user and would not know what to do without it, it tells me who to call on a specific day to remain in touch with my prospects and past clients.”
Real Estate Agent
“Top Producer® is a complete CRM with so many features that Realtors need! From contact management and lead conversion, to transaction management – this is the sole reason I have been successful as an individual agent.”
Real Estate Agent
action plans into place”
“This software is definitely the “Cadillac” of all CRM software as far as I’m concerned. I’m in Real Estate and have dabbled in several different CRM’s. Top Producer is a robust CRM that can put action plans into place, keep track of birthdays/anniversaries for a contact and so much more.”
Real Estate Agent
