As a fabulous real estate agent with mad skills and knowledge, you’ve likely been asked these questions once or twice (or 3000x) before:
It’s understandable—for most, their home is their largest investment. Sadly though, consumers are getting incorrect answers via inaccurate market statistics (can you say Zestimate?), which gives you the most unfun job ever—shedding a little reality on the situation.
What consumers really need, apart from you in their pocket as they search the web, are simple, easy-to-understand insights.
Well, we’re happy to report, here they are—new Market Snapshot trends that tell the precise (and accurate) story of what’s going on in the market:
We’re hoping the eye-catching and simplistic view of the new statistics will entice consumers to click through and learn more about the market. Even if they don’t though, with the additional context we’ve added to the statistics, they’ll at least have an idea of what’s going on in the market.
And since it’s so important to have your messaging consistent, these changes appear across the board regardless of what device they’re using. Here’s a peek at what it looks like on mobile:
Alright, I dig, but what happened to the map?
The map is still there—we’ve just changed the view that consumers will see first. Now when they open their report, sellers will see their very own property pinpointed on the satellite view (oh my!), while buyers will see a satellite view of the area they’re interested in—it doesn’t get more personal than that!
And don’t fret—the trusty map view is just a click away (via the Map pin in the top right).
That’s it for now, but there will be more in the coming weeks, so stay tuned! And if you have any questions or just can’t wait to get more info on these fabulous stats, join our webinar on February 2nd.Tags: Market Snapshot, Real Estate, Real Estate Marketing