Social Media Overview
Take advantage of marketing via Social Media directly from within Top Producer! Top Producer's Social Media features make it easy to seemlessly manage your Contacts and Marketing strategies while making use of the power of Facebook and Twitter to distribute your marketing messages!
Below is an outline of the Social Media features available in Top Producer. For more information on each topic, click the links provided in each section, or watch the full Video Tutorial here: Using Social Media in Top Producer.
Setting Up Facebook and Twitter Integration with Top Producer
Before you can begin using Top Producer's Social Media features, you must integrate your Facebook and/or Twitter account with Top Producer. This is easily done in the Settings section, and all you need is your Facebook and Twitter login information. When you integrate Facebook, not only do you gain access to your Facebook Profile page, but you can also access any of your associated Facebook Business Pages or Community Pages!
Click the links below to learn how to set up Facebook and Twitter in 8i.
Posting Facebook and Twitter Updates from Top Producer
In the Main Menu is the Facebook/Twitter Share button. Clicking this button provides a popup where you create a new message to post directly to the Facebook and Twitter accounts of your choice. It also allows you to include images in your post, as well as a link to your Top Producer or REALTOR.com® Listings.
For more information about how to post updates to your Social Media accounts, see Updating Your Status from Top Producer.
Posting your Top Producer and REALTOR.com® Listings
As part of the popup that allows you to post updates to Facebook and Twitter, there is the option to post a link to your Top Producer Listings or REALTOR.com® Listings. Simply select which Listing you'd like to include and a special "short-URL" is created for you. To add a listing, click the Insert Listing icon 
.
For more information, click the below links:
Receiving Facebook and Twitter updates in Contact Records
In each Contact Record, on the Summary Tab, you have the ability to receive the Facebook Status Updates and Tweets from your contacts. Once you start receiving their posts, you can comment or like their Facebook Posts, post to their Facebook Wall, and Tweet or Retweet their twitter posts with the appropriate tags added for you. Use this feature to keep track of the recent events happening in your Contact's lives, allowing you to better personalize your marketing to suit their needs.
For more information, click the below links:
Adding Facebook and Twitter Links to your Top Producer Email Signature
One of easiest ways to grow your Social Network is to encourage everyone you communicate with to find you on Facebook and follow you on Twitter. Adding links to your Facebook and Twitter accounts inside your Email Signature ensures that every email you send from Top Producer promotes your Social Media network.
For more information, see Adding Social Media Links to your Email Signature.
Strategies for Marketing via Facebook
In addition to the Social Media features available within the software, Top Producer and REALTOR.com have developed tools and apps to help you market yourself, your services, and your Listings of Facebook. For information about all of the available tools, visit the Utilizing Facebook section.
