How to Use Reports as a Tool in SEO
The Reports Tool in the main menu of your Top Producer Website is useful in monitoring how many people are visiting your website. More importantly it shows you where your visitors are coming from.
In the General Summary section pay attention to how many Unique Visitors are coming to your site. If you are trying to optimize your website the number of Searches is also important.
Besides reporting the number of visitors to your website the Visitors section will also show you the entry pages and exit pages. Make a note of which pages are used as entry pages most often. Use this knowledge to optimize these pages to drive traffic where you want them to go. Your exit pages are also important for the same reason.
You can get more general feedback about the effectiveness of your search engine optimization efforts by looking at the Search Engines section. Pay attention to the key words to monitor how your visitors are finding you. This can give you an indication of which keywords are working and which ones are not. You can also check to see if the search engine robots or spiders have been visiting your website.